Show-Score currently collects reviews from two sources:
Show-Score members. As soon as a user signs up for a free Show-Score account, they can publish reviews for any show they've seen. Show-Score members are required to leave "full" reviews (i.e selecting a score, 5 descriptors, and writing a "see if if" and "don't see it if"). Once a user publishes their review, it appears on the show page under the 'Show-Score Member reviews' section, their score contributes to the show's aggregated score & to the overall review count (unless the review is flagged by another member for breaking our Community Agreements).
TodayTix users. After a TodayTix user has attended a show in New York or London, they receive a text message inviting them to submit a score for the show. TodayTix users are only required to respond via SMS with a score between 0 and 100. SMS scores contribute to the show's aggregate score on Show-Score & to the show's overall rating, though, SMS scores are given a lesser weighting than "full" reviews from active Show-Score members.